As an entrepreneurial CEO, owner, how do you benchmark your performance and that of your company as you go through the stages of growth and meet your “lifestyle” aspirations?

If you’re like some CEOs I know, you may find yourself in an “entrepreneurial comfort zone,” where you lead and manage the business to the point where it has become your own personal ATM. The enterprise throws off enough income to satisfy your aspirations and standard of living. It can be difficult to escape this comfort zone or for you as an owner to acknowledge your responsibility to maximize the equity value of the enterprise beyond a “lifestyle” business. Read more →